Performance Overview
Total Views
2,160
All platforms
Total Leads
88
All sources
Watchers
66
Boat Sales
Listing Score
95%
Boat Sales
Conversion
4.1%
Leads / Views
Views by Platform
Boat Sales
boats.com
Website
Monthly View Trend
Boat Sales
boats.com
Dec
Jan
Feb
Boat Sales
BOATSALES.COM.AU · CURRENT
Ad Views
1,629
Enquiries
3
Watchers
66
Days Active
366
Listing Score
95%
Conversion
0.18%
BOATS.COM / YACHTWORLD · 3 MONTHS
Impressions
5,450
Detail Views
531
CTR
9.7%
Enquiries
0
Saved
1
Listing Score
100%
EMAIL CAMPAIGN · 23 DEC 2025
Sent To
11,583
Open Rate
41.0%
Clicks
340
Click Rate
2.9%
SOCIAL MEDIA LEADS · 3 MONTHS
Dec 2025
32
Jan 2026
53
Feb 2026
0
Total Leads
85
Avg / Month
28
Performance Summary
1This vessel has generated 88 total leads across all platforms, with social media driving 97% of enquiry volume (85 leads). Boat Sales has contributed 3 direct enquiries and 66 active watchers.
2The boats.com / YachtWorld listing achieved a 9.7% click-through rate on 5,450 impressions with a perfect 100% listing score, indicating strong listing quality and market positioning.
3The dedicated email campaign sent to 11,583 recipients achieved a 41% open rate — significantly above the marine industry average of 21% — generating 340 click-throughs to the listing.
4Lead conversion rate of 4.1% is strong for the luxury yacht segment. With 66 active watchers on Boat Sales, there continues to be sustained market interest in this vessel.